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Elron Companies

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PLYmedia - a 28% Elron Company
 
Overlaying contextual content on web videos
 
PLYmedia provides web video publishers and broadcasters with an innovative way to create and deploy applications that transform standard web videos into interactive, multi-dimensional and personalized user experiences. By adding new layers or "PLYs" of contextual content such as subtitles, captions, pop-up bubbles and other layered content to existing web videos, PLYmedia's platform creates new revenue streams for content providers, increasing their ROI and user base. In addition, PLYmedia's AffiliatePLY solutions is a unique monetization solution and network that uses video instead of banners to increase value to both advertisers and publishers.
www.plymedia.com

Medical Devices
ICT
Semi Conductors
Clean Technology
A leading investor in seed, early and expanison stage information and communication technology companies in Israel. Investments include network security, broadband, Wi - Fi, airborne communications and more